Surviving a Marketing Technology Implementation: How to Avoid Common Pitfalls

Marketing technology decisions impact our teams before, during and after implementation. We’ll discuss how to ask the right questions of your vendor to make better MarTech decisions, common pitfalls and how to avoid them, and how to set your team up for success when adopting new marketing technologies. Most importantly, we’ll talk about how to sell your project internally and how to set your team and organization up for success.

What you will learn:

  • Questions to Ask Your Vendor
  • How to Sell Your Project Internally, and How to Set Your Team and Organization Up for Success
  • So You’ve Implemented a New Technology, Now What? How to avoid common implementation pitfalls